Privacy Policy

Effective Date: 26 October 2025
Last Updated: 26 October 2025

SKiiLLY Ltd ("we", "us", "our") operates the SKiiLLY mobile app ("App"). This Privacy Policy explains how we collect, use, store, and protect personal data for parents and children aged 5–18 in the United Kingdom.

We comply with UK GDPR and the Data Protection Act 2018.

1. Data We Collect

Data Type

Collected From

Purpose

Parent email & name

You (during signup)

Account access, notifications, support

Child’s first name, age, team

You (profile creation)

Personalise profile, leaderboards, competitions

Match stats (goals, assists, etc.)

You (manual entry)

Track progress, display on profile

Photos & videos

You (uploads)

Build profile, create highlights, enter competitions

Device info (ID, OS)

Automatically

App functionality, crash reporting

We do NOT collect:

  • Contacts or messages

  • Payment details (future subscriptions via App Store/Google Play)

2. Legal Basis (UK GDPR)

Purpose

Legal Basis

Account & profile creation

Contract

Parental consent for under-13s

Explicit consent

Stats, leaderboards, competitions

Legitimate interest

Analytics & improvements

Legitimate interest (anonymised)

3. Parental Consent

  • Children under 13 require verifiable parental consent before any data is processed.

  • Consent is obtained via email verification during the sign up process.

  • You can withdraw consent anytime via User Profile > Delete Account. All data is deleted within 48 hours.

4. How We Use Your Data

  • Display Child profiles (private by default).

  • Generate leaderboards, competition entries, AI match reports.

  • Send notifications.

  • Improve the App (anonymised analytics)

  • Support your queries (team@skiilly.com)

5. Data Sharing

We never sell personal data. We share only with:

Third Party

Purpose

Safeguards

Amazon Web Services (AWS)

Cloud storage (UK servers)

Data Processing Agreement

App Store / Google Play

Subscription billing

Processed by them

Public profiles (if enabled) are visible to other SKiiLLY users.

6. Data Security

  • Encryption: All data in transit (HTTPS) and at rest (AES-256).

  • Private by default: Profiles are hidden until you choose visibility.

  • Access controls: Only you and approved followers see child content.

  • Regular audits: Annual security review.

7. Data Retention

Data

Retained Until

Account data

You delete your account

Child profile & uploads

You delete or 12 months of inactivity

Analytics

26 months (anonymised)

8. Your Rights

You have the right to:

  • Access your data.

  • Correct inaccuracies.

  • Delete child data ("right to be forgotten").

  • Restrict processing.

  • Object to use.

  • Data portability.

Request via support@skiilly.app — we respond within 30 days.

9. Children’s Privacy

  • We do not allow children (under 13) to create accounts directly.

  • All actions require parental login.

  • No behavioural advertising.

10. International Transfers

  • All data is stored in UK or EU data centres.

  • No transfers outside the UK/EU.

11. Changes to This Policy

We may update this Policy. Significant changes will be:

  • Notified in-app

  • Highlighted on login

    Continued use = acceptance.

12. Contact Us

Data Protection Officer @ SKiiLLY Ltd

Email: team@skiilly.com
Website: https://skiilly.com/privacy

Complaints: You may contact the ICO at https://ico.org.uk©

2025 SKiiLLY Ltd. All rights reserved.

©

2025 SKiiLLY